The Major idea they wanted to address is how can we build a smart COC (City Operating Center) that controls and monitors the city’s infrastructure operations through a central control room.
The objective is to show the power and the quality
that we could provide the client that will enable them
to monitor the whole city (Electricity – Water SupplyLandscape- Garbage, Transportation, Traffic, etc.)
The design was centred around a “tree of information” and from that sprouted the different elements of the design.
Although seemingly simple there were several fabrication and installation challenges in this project that we managed to overcome. Firstly the ceiling being carried by 4 slanted steel I-Beams, with no permissibility to drill into the floor was solved by creating a steel substructure to give a stable foundation for the the V shaped ceiling.
Secondly the technology tree where the design needed smooth light beams coming from top to bottom in the shape of a tree and into the flooring.
This was solved by creating grooves into the
wood where the tree base would be fixed and
another groove for the LED light strip. The tree
itself was composed of more than 20 grooved wood columns
each divided into 4 parts making the tree come
together using 80 wooden pieces, which slide
into each other like lego pieces, carefully assembled, repainted and fitted with led lights.
The whole project was installed in less than 3
days.
Tier: Premium
Area: 240m2
Client: Hassan Allam Holding
Meticulous attention to detail.
The tree itself was composed of more than 20 grooved wood columns each divided into 4 parts making the tree come together using 80 wooden pieces, which slide into each other like lego pieces, carefully assembled, repainted and fitted with led lights. The whole project was installed in less than 3 days.

Modern Design.
Through a unique combination of engineering, construction and design disciplines and expertise, Eventa delivers world class stands.

Modern Design.
Through a unique combination of engineering, construction and design
Luxurious Facilities.
Through a unique combination of engineering, construction and design
Hear from our clients
Eventa unleashed our business potential by maximising the innovation. We boasted the best looking stand on the show in preparation for VIP visits. Thanks!
Alex Porad
I would like to formally thank the team for a job well done at our last expo in London. The design was outstanding, the project manager was very professional in handling our requirements, and dealing with all the venue services as as well. They also helpful and accelerated the build so that we can have time to install our products. We are very happy, our event was very successful and made a lot of business, glad to have chosen them!
LAURA DOWNING
Eventa unleashed our business potential by maximising the innovation. We boasted the best looking stand on the show in preparation for VIP visits. Thanks!